Much of my work is in collaboration with companies. I usually cut up the problem in smaller chunks with each chunk being solved and delivered in periods of 3-6 months. I only work with companies if the problem can be generalized to an academic version, which typically takes 3 years to solve. I am especially interested in developing automated, repeatable solutions. The field that I am working in is Machine Learning for Marketing Automation (Customer Analytics, Social Media Analytics, Email Marketing). If you have any interest, I would love to hear from you.

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Michel Ballings

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CV and Current Work

Research team